eBusiness
Explores the implementation of information technology-enabled business
strategies via Internet-based business practices. Students are
familiarised with the key concepts of eBusiness, particularly on
business issues, challenges and opportunities.
The focus is not on the technologies per se but on the business applications and characteristics of the technologies that can bring enhanced revenues, cost savings and broader market reach to organisations.
This subject examines how eBusiness can be used to provide opportunities
to improve an organisation's effectiveness and competitiveness in its
overall strategy and functional activities.
Prerequisites
Uppdaterad: 2008-08-27
Relaterad information
Lunds universitet Box 117, 221 00 Lund. Telefon: 046-222 00 00, Fax: 046-222 47 20